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In this issue

Read the predictions for 2017 Get the marketing management book of the year Watch On the Couch Listen to the Managing Marketing Podcasts

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Newsletter 21 December 2016

Welcome to the 21 December edition of TrinityP3’s e-news


Read the predictions for 2017

In such tumultuous times with major changes in the political and economic landscape it would be nice to get a little perspective on the coming year. Therefore, the consultants at TrinityP3 have polished up their crystal balls and, based on all they have observed working with some of the largest and smallest global advertisers over the past years, provided these insights and predictions into marketing management in 2017. 

Read all the predictions here.

Get the marketing management book of the year

What are the top issues and trends for 2016? Which articles on the TrinityP3 website were the most read and the most shared this year by our more than 150,000 readers globally? You can read all about it in the latest and fourth edition in the series of the Top Marketing Management Posts of the Year. More than 270 pages of information, advice, trends and emerging practice from the world of marketing, media and advertising. 

Find out more and get your copy here in paperback or eBook.

Watch On the Couch

When you get home from the office there is nothing better than flopping onto the couch and sharing the tall and honest tales from the office with loved ones. That is exactly what On the Couch at TrinityP3 provides. Ten minutes relaxing on the couch talking honestly about what is happening at work in marketing, media and advertising. Join in and hear what is really going on as we talk with TrinityP3 consultants and industry experts about the issues of the day.

Watch On the Couch here.

Listen to the Managing Marketing Podcasts

Sure, you may be listening to “My Dad wrote a Porno”, or for those into Hollywood history “You must remember this”, or for the more informed “The Guardian Audio Long Read”. But, if you are interested in the better management of marketing, media and advertising, then the podcast to listen to is the Managing Marketing podcast. Every fortnight Darren Woolley, Global CEO and founder of TrinityP3, sits down and talks with industry experts on the topics and issues of the day. 

Find out more and subscribe here.

Download – The Ultimate Guide to Digital Marketing in a Data-driven World

Feeling left behind in the fast paced world of digital and data driven marketing? Then why not use the holidays to catch up with the comprehensive guide to this topic that step by step lays out the consideration and process for becoming more customer-centric through data driven digital marketing. Available in print or as an eBook to download to your tablet, mobile phone or computer (if you take that on holidays). 

Find out more here.

Read the TrinityP3 White Papers

If you are not into reading a book on the holidays but want something quick and fast to read by the pool or by the fireside (depending where you are in the world), then perhaps one of our White Papers. The TrinityP3 White Papers cover issues such as Structuring Marketing, Media Transparency, Agency Relationship, and Media Performance Management.

Check out the range of topics here.

Have a safe and happy holiday

No matter how you spend your holidays we hope it is a safe and happy break that leaves you ready to take on the challenges and the opportunities of the coming New Year. 

The TrinityP3 Team is also taking our usual holiday break and will close the office from lunchtime on Friday December 23, 2016, reopening again on Monday January 9, 2017. If you have an emergency, get in touch by email. Otherwise, we look forward to seeing, talking and working with you in 2017.

What’s Hot

Here are the most read, most shared and most commented on articles from the TrinityP3 blog in the past month:
  1. The most important quality in client agency relationships (and no, it’s not trust)
  2. Why not all agency pitch processes are equal
  3. Managing Marketing: The importance of social media making the CEO the public face of business
  4. Managing Marketing: The rapid evolution of marketing procurement?
  5. Managing Marketing: The major challenges facing Marketers and their Brands
  6. How financial services marketers get customer experience so wrong
  7. If collaboration is causing you pain, here are 5 ways you are doing it wrong
  8. 5 ways to optimise transparency in your marketing department
  9. How to attend the shoot or edit without leaving the office
  10. Who should really be paying for advertising agency pitches?


If you would like assistance or advice on any aspect of your marketing spend, contact us today for a confidential discussion. In other news Click here to view TrinityP3 testimonialsBusiness Events Click here to view up coming business events Are you working at an Agency? Keep your Agency Register details up to date. Click here

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