“Efficiency is doing things right; effectiveness is doing the right things.” – Peter Drucker.

Sometimes, the simplest words tell the biggest story. Within marketing, there are many ways to get to Peter Drucker’s truth. With time and experience, TrinityP3 has developed a suite of products aimed at increasing your marketing performance, in both efficiency and effectiveness, to achieve improved business outcomes.

We categorise our service offering in three ways.

Marketing Performance

How aligned is your marketing team with your organisation? Are there optimal structures, processes and deliverables in place to drive forward?

We possess significant experience of working with marketing teams across APAC and beyond. We bring best-practice thinking to bear in delivery of improved marketing performance.

Marketing Performance Services:

  1. Budget KPI and ROI Setting
  2. Marketing Business Alignment
  3. Marketing Planning Process Review
  4. Marketing Structure Review
  5. Production Management Assessment
  6. Relationship Performance Evaluation
  7. Sustainable Marketing Assessment

Agency Performance

As the scope and definition of marketing continues to grow, it becomes harder for one group of people to ‘know it all’. Agencies have diversified over time, to meet demand for specialist services. The result can often be unwieldy agency rosters, un-checked process and sub-optimal relationships.

A number of our consultants are ex-agency practitioners from several disciplines. We can structure your roster, search and select the strongest agency partners, establish beneficial remuneration and incentive models, benchmark core performance outputs and assess relationships to deliver performance improvement from your agency teams.

Agency Performance Services:

  1. Agency Remuneration and Negotiation
  2. Agency Search
  3. Agency Search and Selection
  4. Contract Reviews
  5. Media Buying Benchmarking
  6. Rate Card Review
  7. Scope of Work Management
  8. Strategic Supplier Alignment

Delivery & Implementation Performance

What happens when the rubber hits the road?

The right building blocks, internal and external, are essential in starting the journey to improved performance. But the delivery and implementation of marketing programmes represent crunch time.

Is your production process and management efficient? Are you able to report outcomes with conviction and clarity, or are you drowning in data? Is your marketing effort environmentally sustainable?

We assess the strength of your delivery and work with you to trim the fat, untangle the threads and improve your results.

Delivery & Implementation Performance Services:

  1. Engagement Agreements
  2. Media Transparency and Performance Review
  3. Production Management Assessment
  4. Production Transition Management
  5. Relationship Performance Evaluation
  6. Results Performance Assessment
  7. Sustainability Assessment

We’re able to build something for you.

All of our services are essentially tailored. But if you don’t see the answer to your particular challenge, click here to contact us and speak to one of our consultants about the possibility of a bespoke project.

To talk to a real person about anything on this page, contact us.