Other Agency Tools & Resources

A few of the more interesting questions we answer for our agency clients:

  • How do we make sure we are in consideration for pitches you manage?
  • Do our agency rates compare favourably to our competitors?
  • What are the different fee models and which is right for us?

TrinityP3 has developed a range of tools, powered by our proprietary data, and designed to help agencies with new business development.

Our Agency Register is our comprehensive database of many thousands of agencies of all shapes and sizes. The information you submit into your agency entry is keyword-searchable by our consultants when working to find and select potential pitch candidates for our clients.

The Agency Register is free of charge. To register your agency and submit an entry, click here.

Our Agency Fee Decision Tree takes you through the various agency fee models currently in use and the underlying strengths and challenges of each. To explore this for yourself, click here.

Our Cost Multiplier Calculators are also free and easy to use. Immediately you can extrapolate annual marked up salary, marked up head hours, billable hours and overhead recovery and profit mark-up against a range of variables. To look at our calculators, click here.

Ad Cost Checker, powered by our unique proprietary data, is an advertising cost benchmarking calculator that allows you to statistically benchmark the hour rates and fees for creative, media, digital, social, design and advertising production. Perfect for agencies wanting to check their rates against the market. To find out more about Ad Cost Checker and to use the service, click here.

To talk to us directly about any of our online tools, click here.