The TrinityP3 for Five Newsletter

TrinityP3 for FIVE Newsletter

The five essential stories of the week and why they matter

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Each week TrinityP3 curates the TrinityP3 for FIVE newsletter which gives you the five things you should read this week. The newsletter is a digest which comes every Sunday and gives you five minutes of reads to prepare you for the week ahead.

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See previous editions below:

1012 (1)
Is TikTok scrolling a drug? | Google ad tech empire in jeopardy | The role of strategy in AI era | HoldCos to arbitrage retail media – Oct 12
1005 (1)
OMG looks to put the pieces together | AI loses its ‘ick’ factor | Brand-building era for ChatGPT & Co – Oct 5
0928 (1)
F List names and shames agencies | Trump causes Tylenol brand crisis | Free speech test as Kimmel returns | UK guidance on govt pitches – Sep 28
0921 (1)
20250914 (1)
Cindy Rose steals a line from The Godfather | Pulling up the career ladder | Real life News succession | A vision of our AI marketing future? – Sep 14
20250907 (1)
Lion CMO gets top job | What is holding creator economy back | Lack of creativity kills Hollywood | AI’s social impact – Sep 7
20250831 (1)
TV measurement battles | Google break-up: the implications | Cannes and Cracker Barrels SNAFUs | Foresters on AI’s seventh wave – Aug 31
20250824 (1)
Brand rage-bait, all the rage | Meta marks own homework (again) | Bryon Sharp: marketers ‘obsessed’ with wrong metrics – Aug 24
20250817 (1)
Sorrell in merger talks? | TA delivers lesson in consistency | ISBA questions pitch payments | Telstra goes interstellar – Aug 17

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Managing Marketing: Two Sides Of The Marketer And Agency Divide

Katie Dally is a seasoned marketing executive with experience on both the agency and client sides, most recently as the General Manager of Brand, Creative, and Operations at Endeavour Group.  Katie shares her experience transitioning from an agency leadership role to a client role, exploring the cultural shifts and challenges ...
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