Leo (Dongdong) Liu
Business Director
Since graduating from Wuhan University with a degree in Public Relations and Business, Leo Dongdong has had senior marketing and management roles in private companies, foreign enterprises and state-operated companies for almost two decades. He is particularly experienced with e-commerce and e-tail in China having been responsible for online shopping company Aolaigo.com and building the e-business platform for Tianjin Innovative Finance Asset Operation and Management Co. His deep understanding of marketing, technology and e-commerce in China makes Leo a valuable addition to the TrinityP3 team for any and all marketers wanting to do business in the China market.
Our Latest Podcast:
Managing Marketing: Storybuilding As A Technique For Building Brand Stories
John Elbing, the author of 'Story Building: Your Brand from Their Standpoint, explores the critical differences between storytelling and story building, emphasising the importance of understanding the consumer's perspective. John shares insights on how effective storytelling can create emotional connections, enhance brand recognition, and drive consumer engagement. The conversation also ...