Supplier & Roster Management

Supplier & Roster
Management

The relationships between marketing
teams and their suppliers.

Choosing the right path with your agencies always requires consideration.

The relationships between marketing teams and their suppliers – agencies – are often critical to success.

As marketing has evolved, so too have agencies, providing myriad services. The agency landscape is cluttered, competitive and in some places, opaque. IBISWorld reports there is more than 421,600 advertising agency businesses globally.

Choosing the right path with your agencies always requires consideration, because without strong, clear, and balanced agency relationships, marketing teams can waste millions of dollars in muddy scopes, inefficient processes, ineffective communication, and sub-standard outputs. All of which has consequences for marketing performance and commercial outcomes.

Our Marketing Supplier Practice has been advising clients about their agencies for more than 20 years. Whether it’s selecting the right agencies, renewing existing contracts, performance assessment, relationship management, fees or commercial terms and conditions benchmarking, we’ve seen it all and as a result, our capability in this area is second to none.

The areas in our Marketing Supplier Practice are listed below. We can tailor a project for you that covers one or more of these areas, depending on your requirements.

Agency Selection

Finding the optimal agency partners for your current and
future needs.

Agency Roster

Ensuring that your current agency roster, including in-house resources, is efficient, effective, and set to deliver value.

Agency Commercial

In depth financial benchmarking of your current agency fee structures, resources, and deliverables, alongside a range of other advisory services pertaining to your agency commercial arrangements.

High Preforming Teams Roster

Assessment and improvement of your current agency and in-house operations and relationships.

Don’t see what you’re looking for? Contact us directly.

Customer satisfaction is the goal with every project. Below are just some of the things clients have had to say about working with TrinityP3. Click here to read more Client Testimonials. And because positive client and agency relationships are integral to what we do, make sure you also read our Agency Testimonials.

Case Study

optimise marketing performance

How TrinityP3 is helping optimise marketing performance through technology – Three case studies

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Technology platforms, both martech and adtech, provide marketers with the opportunity to be more effective and efficient in their marketing. But technology is said to be moving at click speed and the investment is significant. It is important when investing in marketing technology solutions that the marketer has defined objectives and has a clear view of what success looks like. But, more than this, it is important to take into consideration the current processes that the technology is intended to support and the cultural appetite for change. We have been involved in helping companies select new technology platforms and tender ...

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James Greet is a long-time creative media leader and the co-founder of The Payback Project Australia, a specialist advisory firm that works with Marketers, Agencies, and Media owners to help them plan a path to net zero by reducing and eliminating carbon emissions related to content creation and media activities ...