Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants.
Each podcast is a conversation with a thought-leader, professional or practitioner of marketing and communications on the issues, insights and opportunities in the marketing management category.
More marketing management thought-leading ideas and concepts can be found on the TrinityP3 blog.
The podcasts are also available on Podbean, Soundcloud, Google Podcasts, TuneIn, Stitcher, Spotify, Apple Podcast, Amazon Podcast, click to visit the channels.
Managing Marketing: The Importance Of Reputation Management
Robyn Sefiani is the founder and president of ANZ of Sefiani, part of the Clarity Group Worldwide. She is one of the most seasoned pioneers in the world of Corporate PR, has been PR leader of the year, won PR agency of the year, and ...
Managing Marketing: Diversity, Ethics and Inclusion In Advertising
Kristy Camarillo is the GM of The Royals Sydney; Rebecca Den Braber is the GM of Hatched; and Renee Murray is Head of People and Culture at Half Dome. In this episode, Ellie Angell and the group discuss a wide range of DE&I topics, challenges, ...
Managing Marketing: Being On The Front Foot Of Data Breach Crisis Management
Rhys Ryan is CEO of Porter Novelli Australia and has worked extensively on cyber security and reputation management. He has spent 15 years with Porter Novelli in Sydney, Melbourne, and the US, as well as a six-year stint with Edelman in the US, too—in New ...
Managing Marketing: The Evolution Of AI
Praveen Narra has worked in the AI space well before it became cool. He has built a career in app development, web products, consultancy, and AI software and digital transformation solutions. He's one of the most seasoned pioneers in AI and the founder and CEO ...
Managing Marketing: Being A Trans Woman In An Advertising And Marketing World
Ellie Angell is a Senior Consultant at TrinityP3 and one of a handful of openly transwomen with a long career in media and advertising in Australia, Asia and originally the UK. Her unique perspective on the issues of transpeople working within the advertising and marketing ...
Managing Marketing: Designing Online Experiences For Gen One
Digital Immigrant, Victoria Curro is the Managing Director, and Digital Native, Amy Toma, is an Associate Visual Designer at R/GA Australia and they discuss the insights and consequences of their Gen One research. One of Australia’s largest and growing demographic is one that has never ...
Managing Marketing: What It Takes To Build A Global Brand
Trena Blair is the CEO of FD Global Connections, who advises companies on successfully scaling their businesses to the USA. Trena is She is also an Amazon number 1 Best Selling Author, International Gold Stevie Award Winner (2022 & 2023), US Growth Specialist, Global Mentor, ...
Managing Marketing: Agency Integration Publicis Style
Once upon a time, there were advertising agencies that offered clients a full range of services, including media and creative. The two were considered, developed, recommended, and delivered together. Then, in the last millennium, media was split off, and media and creative were often handled ...
Managing Marketing: How Agencies Are Adapting To Broadening Marketing Needs
Mark Green is the ANZ President of Accenture Song, Group CEO & Co-Founder of The Monkeys, and Chairman of the of the Advertising Council of Australia. He joins Nathan Hodges and Darren Woolley to follow up on a discussion about the various trends we have ...
Managing Marketing: Answering The Question Will AI Be The Death Of SEO?
Kyle Roof is the co-founder of Page Optimizer Pro. He is also responsible for developing and implementing all SEO techniques used by the agency High Voltage SEO and is the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and ...
Managing Marketing: The Anatomy Of Marketing
Kieran Antill is the Director of Brand and Marketing at Ne-Lo, and Ross Hastings is the Managing Director. Their agency, Ne-Lo, has its foundation in a gym of all places, where two people with wildly different backgrounds and perspectives, yet with a shared fascination with ...
Managing Marketing: Why You Should Not Pitch Your Advertising Account
Ellie Angell is a Business Director at TrinityP3 and has been responsible for advising marketers through some of the more high-profile and complex pitches over the past decade. Her experience has time and again that often pitching is not the ideal solution.. Since the pandemic, ...
Managing Marketing: The State Of Composite Pitching For Complex Agency Rosters
Nathan Hodges is the Managing Director at TrinityP3 and has led significant projects to redesign marketer agency rosters to deliver a more seamless delivery. This often results in the need to tender for a complex range of marketing capabilities. Since the pandemic, agencies worldwide have ...
Managing Marketing: Review The Last Decade Of Media And the Next
Chris Walton, Managing Director of Nunn Media, has a long and successful career in media. Back in November 2013, he was asked to provide his predictions for the coming trends in media. The result appeared in Mumbrella under the headline “How big data will transform ...
Managing Marketing: The State Of Data, Digital And Technology In Pitching
Anton Buchner, TrinityP3 Senior Consultant and known as the ROI Guy, has managed and facilitated some of the country's most interesting and nuanced pitches over the past decade. Since the pandemic, agencies around the world have been increasingly vocal about ditching the pitch, and trade ...
Managing Marketing: The State Of Pitching For Marketers
Lydia Feely is the TrinityP3 General Manager responsible for managing and facilitating some of this country's most high-profile creative pitches over the past decade. But also brings a marketer focus to the conversation, with a career managing marketing teams across the UK and Australia. Since ...
Managing Marketing: The Challenges And Opportunities Of Generative AI
Coming from Tim O’Neill’s background in running one of Australia’s leading digital agencies - Reactive - selling and then meeting Jason Ross at Accenture, they’ve jumped to now officially launch a next-gen generative AI agency called Time Under Tension. While there is much AI hype ...
Managing Marketing: The Importance Of Getting The Pitch Basics Right
Kylie Ridler-Dutton, a senior consultant at TrinityP3, is responsible for managing and facilitating some of the most high-profile creative pitches in this country over the past decade and is here to discuss the implications for any marketer managing their own pitches. Since the pandemic, agencies ...
Our Latest Podcast:
Managing Marketing: What’s So Not Funny About Advertising?
Emily McGregor is the founder and CEO of PenguinCat Creative. She also has over 20 years of experience in video sketch comedy, marketing across diverse industries, and leading creative teams. Her work has helped bestselling authors, top influencers, eCommerce brands, and industry-leading coaches achieve results like sold-out events, tripled memberships, ...