
Welcome to TrinityP3.
TrinityP3 is a leading marketing management consultancy. We specialise in helping our clients optimise their marketing communications activities.
While founded in Australia, we operate in markets across Asia Pacific, Europe and North America.
The fundamental difference between our consultancy competitors and us is that, since our inception in 2000, our focus has been on only one area: marketing communications. The entirety of our expertise, the development of our IP, the selection of our people, our extensive industry advocacy and our value proposition, has been in marketing.
We have built a global team of consultants who, together, are unrivalled in their marketing and agency experience. All are industry leaders with a minimum of 15 years of experience in specific disciplines, coupled with broad-range commercial knowledge.
At heart, we are passionate marketers with one goal: to improve the marketing productivity and performance of every single business that engages us.
Fulfilling this goal repeatedly is how we’ve delivered significant, measurable and sustainable value to our clients, who range from start-ups to publicly listed organisations worldwide.
We’d love to do the same for you. If you’re already keen to know more, you can move immediately to our consultancy practice pages or contact us directly for an obligation-free conversation.
What We Do
The way we provide value to our clients can be seen across our four advisory practices.

Marketing Operations Practice
Optimising internal operations strategy, structure, processes, and capabilities

Marketing Supplier Practice
Optimising agency performance, fees, contracts, value, search, and selection

Media Practice
Optimising media and agency performance and value
- Media Value Operational Review
- Industry Issues (Advisory)
- Plus ‘Agency Commercial Evaluation’ and ‘Agency Selection’ tailored to media agencies.

Agency Advisory Practice
Don’t see what you’re looking for? Click here to contact us directly.
Testimonials
Customer satisfaction is the goal with every project. Below are just some of the things clients have had to say about working with TrinityP3. Click here to read more Client Testimonials. And because positive client and agency relationships are integral to what we do, make sure you also read our Agency Testimonials.
Industry Guides

Agency Selection: The Pitch Consultant’s Definitive Guide
TrinityP3 has been helping clients with successful agency selection for over 20 years now so it stands to reason that we might know a thing or two about the process. This definitive guide answers every question you are likely to ever have about pitches and agency selection.
Advertising Agency Fees – A Comprehensive Guide for Marketing
How is advertising agency pricing agreed, how do agencies get paid, how should agencies get paid, and is there a better way? For many years, TrinityP3 has worked with marketers and agencies across a variety of projects where pondering these questions and providing answers sit at the heart of challenge and opportunity.

Insights & Wisdom

Why marketers will continue to use a pitch to select agencies
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Tails wagging dogs: when process eats away at culture
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Agency Client Chemistry Meetings – the Seven Deadly Sins to avoid and seven deadly words you never want to hear at them
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