Annette Sharp on Marketing In China – Episode 67

In this episode Darren Woolley is joined by Director of China Digital, Annette Sharp.

  • What attracted you to digital marketing in China?
  • How is China different to other markets?
  • What is the biggest challenge marketing in China?
  • What is the biggest mistake marketers’ make in China?
  • What advice do you have for those looking to expand into China?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.