Let’s put the creative agency selection process out of its (and our) misery
Why is the creative agency shoot-out dying? Debra Giampoli shares valuable insights on better ways to find and select a creative agency here.
Global Marketing
Management Consultants
Management Consultants
Global Marketing
Management Consultants
Management Consultants
Author: Debra Giampoli
About Debra Giampoli
Debra Giampoli is Global Director, Strategic Agency Relations at Mondelēz International. Debra has spent more than 20 years at Kraft Foods, now Mondelēz International, in roles including Marketing, Consumer Promotion and Activation, Marketing Services, and most recently Advertising, where she serves as matchmaker and marriage counselor for agencies and client teams around the world. Her experience (before Kraft) includes just enough agency experience to be dangerous. Follow Debra on Twitter here