Bill Merrick on Marketing – Episode 11

In this episode Darren Woolley is joined by the TrinityP3 UK Managing Director, Bill Merrick

We discuss:

• With many years of marketing and advertising experience do you think life is more complex and demanding for marketing directors today?
• What are the biggest issue facing global marketers today?
• There is a lot of talk about disruption in business, what is disrupting marketing?
• Your old Saatchi collage, now CMO of RBS and the President of the WFA recently said marketers need agencies. What are the role of agencies for marketers today?
• How can marketers structure and manage their agencies more effectively?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.