Anton is one of Australian's leading customer engagement consultants. With an eye for discovering greater marketing value and a love for listening to what customers are really saying about a brand. Anton has helped take global and local businesses including Microsoft, Nestlé, P&G, Gloria Jean's, Foxtel and American Express amongst others to the next level. Check out Anton's full bio here
The posts on TrinityP3's blog that generated the most interest in 2011. Our top 10 posts on agency solutions, agency compensation, digital media, benchmarking costs, strategic management of marketing and more.
There is nothing more wasteful, costly and not to mention embarrassing than having your commercial or advertisement removed from air and getting a court order to provide an apology and correction. Find out how to avoid this here:
When selecting a creative agency, what should you be considering? Traditional creative agencies have diversified their offering and are providing a range of services, but it is often a matter of convenience over quality.