In this episode Darren Woolley is joined by best selling author, Michael Farmer.
We discuss:
- His best selling industry book Madison Avenue Manslaughter and the industry reaction to it.
- What can we expect to see in his recently release second edition and why?
- How consulting firms are impacting on the advertising agencies?
- What advice he would give to advertisers looking to review their agency remuneration?
If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.
