In this episode, Darren Woolley is joined by the managing director of The Remarkables Group, Natalie Giddings.
We discuss:
- Why is Influencer marketing all the rage?
- How should marketer approach Influencer marketing?
- What are some of the big mistakes marketers make?
- We have heard some horror stories, how do you avoid these?
- How do you measure Influencer marketing performance?
If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.