David Angell on Media – Episode 1

In this episode Darren Woolley is joined by the TrinityP3 media expert, David Angell.

We discuss:

• Media transparency and the deeper underlying issues beyond media agencies simply being more transparent?
• The focus on media costs, with media audits largely driving down costs, while very few advertisers appear to be focused on value.
• Why the industry appears to overlook the role of the media publishers in the value equation?
• The UK Media Consultants who recently proclaimed the death of media agencies.
• The value TrinityP3 provide to advertisers and their media investment.

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.