Russell Easther on Digital Training – Episode 9

In this episode Darren Woolley is joined by the the Digital Brief director, Russell Easther

We discuss:

  • Digital marketing is quite a dynamic discipline, how can marketers keep abreast of the changes?
  • Most of your clients are from agencies and media publishers, why do you think marketers are hesitant to reach out for training?
  • What is holding back marketers from really understanding digital?
  • There are a lot of people offering training in digital, how do you avoid the hollow guru syndrome of bluff and bluster?
  • How can marketers become more digital informed?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.