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Management Consultants
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Management Consultants
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Thomas Bertelsen on AI Powered Media Planning – Episode 66

In this episode Darren Woolley is joined by Co-founder & Managing Partner of Blackwood Seven, Thomas Bertelsen.

  • What is real-time AI-powered predictive media planning software?
  • What is the biggest benefit of using the platform?
  • What types of advertiser have embraced this approach?
  • Does this approach replace media agency planning?
  • How would an advertiser start using the Blackwood Seven platform?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.