In this episode Darren Woolley is joined by Co-founder & Managing Partner of Blackwood Seven, Thomas Bertelsen.
- What is real-time AI-powered predictive media planning software?
- What is the biggest benefit of using the platform?
- What types of advertiser have embraced this approach?
- Does this approach replace media agency planning?
- How would an advertiser start using the Blackwood Seven platform?
If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.
