In this episode Darren Woolley is joined by Tom Skotidas, General Manager, B2B at iCumulus.
- Isn’t most social selling just social media harassment?
- Haven’t sales people just swapped social media for email?
- Isn’t social selling simply annoying people at social network scale?
- Haven’t platforms like LinkedIn become hard sell centres due to social selling?
- How is social selling meant to work?
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