In this episode Darren Woolley is joined by Elizabeth Heusler from Heusler Public Relations.
We discuss:
- Is Public Relations now more relevant to marketers?
- What is the scope of Public Relations?
- What are the roles for Public Relations inside organisations?
- What should someone look for in choosing a PR company?
- Where is the greatest value in engaging a PR consultant?
If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.
