Elizabeth Heusler on Public Relations – Episode 37

In this episode Darren Woolley is joined by Elizabeth Heusler from Heusler Public Relations.

We discuss:

• Is Public Relations now more relevant to marketers?
• What is the scope of Public Relations?
• What are the roles for Public Relations inside organisations?
• What should someone look for in choosing a PR company?
• Where is the greatest value in engaging a PR consultant?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.