Elizabeth Heusler on Public Relations – Episode 37

In this episode Darren Woolley is joined by Elizabeth Heusler from Heusler Public Relations.

We discuss:

  • Is Public Relations now more relevant to marketers?
  • What is the scope of Public Relations?
  • What are the roles for Public Relations inside organisations?
  • What should someone look for in choosing a PR company?
  • Where is the greatest value in engaging a PR consultant?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.