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Author Archives: Dan Hestbaek

About Dan Hestbaek

Dan Hestbæk is the Co-founder and CEO of Hestbæk Consult, the leading Marketing Management Consultancy in the Nordic region. Dan Hestbæk is recognized as a global thought-leader on trends and behaviour in the advertising industry as well as a key-note speaker on Best Practice standards for both advertisers and agencies. Visit Hestbaek Consult here

How to measure the cost of switching advertising agencies

Share43 Tweet +12 ShareShares 45This is a guest post by Dan Hestbaek – Co-founder and CEO of Hestbæk Consult, the leading Marketing Management Consultancy in the Nordic region. Prior to an agency search process, many clients often ask us: 
“What is … Continue reading

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