The demands of digital and social media channels means that the volume of production materials has exponentially increased while production budgets have remained largely the same. But technology also provides a solution, with digital asset management, production automation and AI all providing opportunities for lowering cost and time to market, without compromising on quality.
Our production advisory provides an independent assessment of your production costs, advice on the choice of production technology and models, and production benchmarking to compare your performance, which you can explore in more detail here:
You can find more information on our production consulting services here explore more details and insights below.

Production houses are tweaking their T&Cs to get rich
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What can save agencies from a reduced share of their client’s production spend?
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What could be the cost of reducing your television production budget?
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Top 10 reasons advertising production is the new cost focus for marketers
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Who are the real victims in the lack of transparency in advertising production?
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Casting George Clooney or Brad Pitt for your next television commercial? What a dilemma!
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Spielberg or Ridley Scott, who is the right director for your TVC?
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Is your TV production process moving forward or stuck in the old ways?
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17 ways advertisers can make their advertising production more transparent
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Top 10 ways to ensure transparency & accountability on all your TV productions – Infographic
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Top 10 misleading statements heard in TV advertising production – Infographic
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Top 10 ways to ensure the smooth running of your print production projects – Infographic
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Addressing the ‘alternative facts’ of advertising production
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Why advertisers should never accept a ‘sound-alike’ music track for advertising
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Top 10 ways to get greater value from music in your marketing – Infographic
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Corrupt and illegal advertising production practices in advertising agencies?
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How to attend the shoot or edit without leaving the office
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How using a facilitation company for that overseas TVC production is costing you money
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Why working and non-working spend analysis does not work anymore
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There are great production deals, but here’s why you the advertiser are not seeing them
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Where do those props you paid for end up after the television shoot?
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How do you get the right production value for your advertising?
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Transforming Advertising Production for the 21st Century
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The Oscars, advertising and movie production budgets
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Helen Mirren, Budweiser and commercial production budgets
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Why it is time to bring your advertising production into the 21st Century
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How many producers do you need to make a television commercial?
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Why are you still paying production mark-ups to your agency?
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Why are there no cost reductions in TVC production since going digital?
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Why storyboards are the building blocks of production
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