Author: Dean Harris

About Dean Harris

Dean is Director and Founder of Brand Navigator. Dean has worked for 20 years with businesses and organisations, helping them to make better, evidence-based decisions. He works with leading businesses and brands across consumer goods categories, retail, financial services, automotive, professional services industries and media. Visit Brand Navigator here.

The Path to Data Driven Marketing

July 30, 2012

A guest post by Dean Harris of Brand Navigator discusses using data to improve marketing performance and demonstrate the return on marketing investments.

Author: Dean Harris

About Dean Harris

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