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Author Archives: Jeremy Richman

About Jeremy Richman

Jeremy Richman is a Director and Founder of EyeLevel – a thought-leadership video platform described by some as a TED for business. As well as video thought leadership EyeLevel showcases content marketing, branding and marketing communications.

The importance of business ethics – goodbye to corporate greed?

So here we go again. More examples hitting the headlines of corporate greed gone wrong, where the culture of chasing short-term gains and instant profits has brought about daft decisions, people breaking the law and ignoring the lines that define acceptable conduct. The results have been disastrous. Volkswagen has so deeply trashed a reputation for integrity built over decades that the chairman declared the scandal could pose “an existence-threatening crisis for the company”. Continue reading

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