Katherine Gougeon is the co-founder of Top Button, a communications agency that works with decision-makers to create meaning and momentum for emerging and established brands around the world. Connect with Katherine on LinkedIn here
What business problem are you trying to solve? What is your decision making process? Answer these questions to build valuable, long-term agency relationships.
Ten years ago, few believed on-line shopping would take off. Since then, through a series of innovations, savvy e-tailers have eliminated all the barriers.