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Author Archives: Mike Morgan
How TrinityP3 achieved 200,000 website visitors (and how you can too)
2016 was a big year for TrinityP3. And this was reflected in Google Analytics results. For the first time in 2016 we had more than 200,000 visitors to the TrinityP3 website. And this is a remarkable achievement for a business and website that focuses on topics that most people outside of the advertising and marketing industry are not aware of. Who would be aware that there is a very necessary role in managing the relationships, remuneration, alignment, processes, rosters and structures of major businesses and organisations and their advertising agencies? Continue reading
Posted in data & direct marketing, interesting observations, social media & digital marketing, strategic management
Comments Off on How TrinityP3 achieved 200,000 website visitors (and how you can too)
SEO predictions – what to expect from search and content marketing in 2017
Contrary to the myriad of articles announcing the death of SEO every time Google makes a major change, SEO (search engine optimisation) will become an even more important skill to have in your organisation or via your agencies in the coming year.The speed of change alone means that someone with a high level of experience and expertise needs to be measuring, analysing and adjusting to keep web properties healthy and compliant with changing requirements. Any content marketing strategy must be aligned with the SEO strategy so each of the following will have a substantial impact in both areas. Continue reading
Posted in data & direct marketing, mobile marketing, social media & digital marketing
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Google’s mobile friendly test and why you must not ignore it
If you haven’t been following the world of Google and its constant tweaking of the famous algorithm that analyses and sorts billions of web pages you could be excused for not knowing about the biggest change to happen to search in years.
On April 21 (if you are reading this after April 21 I will be adding analysis and results regularly after the fact) Google will be rolling out a new update that will have a major impact on search results. It has already picked up the attractive little nickname “Mobilegeddon” but what is it really all about? Continue reading
How an inbound marketing strategy can double your revenue (with full strategy)
Share297 Tweet2 +111 Share17Shares 327This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. In late 2010 Darren … Continue reading
Posted in interesting observations, return on investment, social media & digital marketing, strategic management
Comments Off on How an inbound marketing strategy can double your revenue (with full strategy)
SEO audits – what are they and why should you use them?
Share112 Tweet +111 Share19Shares 142This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. Most organisations now realise … Continue reading
12 essential tips for developing a content marketing strategy
Share255 Tweet +114 Share16Shares 285This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. It seems that there … Continue reading
Posted in industry news & trends, return on investment, social media & digital marketing, strategic management
Comments Off on 12 essential tips for developing a content marketing strategy
How to tell if your digital agency is buying fake followers (or using other sneaky tricks)
Share87 Tweet1 +114 Share33Shares 135This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. Technology has made marketing … Continue reading
13 reasons your content marketing strategy might be failing
Share111 Tweet +111 Share31Shares 153This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. Content marketing has become … Continue reading
What does Google Hummingbird mean for Marketers?
Share52 Tweet +16 ShareShares 58This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. There has been a … Continue reading
Posted in data & direct marketing, industry news & trends, interesting observations, social media & digital marketing
Tagged Digital Marketing, google glass, Google hummingbird, Knowledge Graph, not provided, organic search, panda update, penguin update, search engine optimisation, voice search
7 Comments
Why your PR agency could be inviting a Google penalty
Share39 Tweet +12 ShareShares 41This post is by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. Mike has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early 2011. The convergence of … Continue reading
8 high risk SEO strategies your agency might be using
Share61 Tweet +12 ShareShares 63This post is by Mike Morgan, Founder and Director of High Profile Enterprises. Mike is also Content Director for TrinityP3 and has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early … Continue reading
The ROI of TrinityP3’s 300% website visitor growth explained
Share44 Tweet +14 ShareShares 48This post is by Mike Morgan, Founder and Director of High Profile Enterprises. Mike is also Content Director for TrinityP3 and has been collaborating with TrinityP3 on a Content Marketing, SEO and Social Media strategy since early … Continue reading
Posted in interesting observations, marketing process optimisation, return on investment, social media & digital marketing, strategic management
Tagged content marketing, digital ROI, google organic, growth in revenue, mike morgan, search engine optimisation, social media marketing, unique visitors, website visitor growth
1 Comment
8 big content marketing mistakes marketers are still making
Share60 Tweet +13 ShareShares 63This post is by Mike Morgan, Founder and Director of High Profile Enterprises – SEO and Content Strategy Consultants. Mike has been collaborating with TrinityP3 on an SEO, Social Media and Content Strategy since early 2011. It was fascinating to … Continue reading
Posted in data & direct marketing, industry news & trends, social media & digital marketing, strategic management
Tagged brand awareness, content marketing, content marketing institute, content marketing mistakes, content optimisation, mike morgan, publishing content, search engine optimisation, social media strategy, website traffic
3 Comments
8 SEO fundamentals for marketers and agencies in 2013
Share70 Tweet +12 ShareShares 72This post is by Mike Morgan, Founder and Director of High Profile Enterprises – SEO and Content Strategy Consultants. Mike has been collaborating with TrinityP3 on an SEO, Social Media and Content Strategy since early 2011. SEO is possibly one … Continue reading
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