TrinityP3 logo

Author Archives: Pam O'Connor

About Pam O'Connor

Pam O’Connor looks too young to have been in the advertising media business for 30 years but alas...she has been! Seen all the tricks, heard all the tricks and can read between the lines of all the bells and whistles presented to any advertiser. Knows what to look for, where to look and how to look...advertisers simply do not know what they don’t know. Read Pam's bio here

Sydney Morning Herald shows marketers not taking advantage of the moment

Share20 Tweet +12 ShareShares 22This post is by Pam O’Connor a Senior Consultant at TrinityP3. Pam is a Member of the Australian Institute of Company Directors and an AMI Certified Practising Marketer, has lectured for the AAAA, RMIT and is qualified to ‘Train the … Continue reading

Posted in agency solutions, industry news & trends, interesting observations | Tagged , , , , , , , , |

Are you turning people off with the frequency of your Olympic Sponsor TV Ad?

Share8 Tweet +13 ShareShares 11This is a guest post by Pam O’Connor a Senior Consultant at TrinityP3. Pam is a Member of the Australian Institute of Company Directors and an AMI Certified Practising Marketer, has lectured for the AAAA, RMIT and is qualified … Continue reading

Posted in industry news & trends, interesting observations, media planning & buying, strategic management | Tagged , , , , , , , , , |