Shawn, Founder of Anecdote and author of Putting Stories to Work, is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire.
This article illustrates 8 story-based approaches you can employ and show how simple and effective stories can be in support of innovation. Read it here:
Strategy stories are important but they’re not exactly life and death, right? Well, actually, you’d be surprised. Find out how important they are here.
How do stories work when developing business strategy? This account of a recent workshop walks through a series of steps used to develop a strategic story.
Companies expend considerable effort and resources on creating a strategy but few focus on the fundamental question "Do we have a strategy that will stick?"