Shawn, Founder of Anecdote and author of Putting Stories to Work, is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire.
Strategy stories are important but they’re not exactly life and death, right? Well, actually, you’d be surprised. Find out how important they are here.
Strategy involves choice and a business strategy story can help explain why that choice has been made. Understand the benefits of this approach here.
How do stories work when developing business strategy? This account of a recent workshop walks through a series of steps used to develop a strategic story.
Companies expend considerable effort and resources on creating a strategy but few focus on the fundamental question "Do we have a strategy that will stick?"
Shawn Callahan, MD of Anecdote discusses how incorrect stories can hurt a business and gives insights into how to correct this misinformation.
The challenge is telling a story about yourself that reveals something about your character and experience without blowing your own trumpet.