There is much talk about agile marketing and agile processes, but is it all talk or are organisations and their marketing teams embracing agile practices to better deliver the customer experience and deliver improved growth?
But when is Agile not agile?
Some believe agile simply means faster.
But what is Agile Marketing?
We have been working with organisations, assisting them with the implementation of agile marketing processes and share our insights here.
So the question we ask in this Industry Poll is:
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