Team structure is an essential component of building high-performing teams, whether this is within an agency or a marketing department. A well-structured team can improve communication, collaboration and overall productivity, ensuring that the team’s goals and objectives are achieved.
Our resources on this topic are designed to help organisations develop successful and high-performing team structures that align with business goals and are equipped to tackle any challenge.
You can find more information on creating high performing marketing and agency teams here or explore more details and insights below.
Managing Marketing: High-Performance Agency Teams
Within a year of taking the CEO role at Spark Foundry, Imogen Hewitt took this media agency to the top ...
Read More
Read More
What happens when an agency bites off more than it can chew?
Beware what you wish for, because you just may get your wish. It is an interesting warning. Not just because ...
Read More
Read More
Bringing marketing and corporate comms together around social media
When the brand and the company share the same name, there are often two groups in the organisation providing its ...
Read More
Read More
Restructuring your marketing department – the five challenges
Many organisations are having to review their marketing structures as the world emerges from the COVID pandemic. Marketing strategies have ...
Read More
Read More
Why business needs to radically rethink marketing structures
In 2015, retired US Army General, Stanley McChrystal published a book about the operational challenges he faced when, in 2003, ...
Read More
Read More
Book Review: Team of Teams by General Stanley McChrystal
Okay, so the full title is actually Team of Teams – New Rules of Engagement for a Complex World by ...
Read More
Read More
Is the structure of your marketing team hindering its success?
On a day to day basis how many times do you stop and think about the structure of your marketing ...
Read More
Read More
Marc Prichard, the low creative ratio at your agencies is not their fault, it’s yours
Okay, perhaps not yours Marc, but when you recently stated that you would like three quarters of your agencies to ...
Read More
Read More
Is your marketing function centralised, decentralised or distributed?
This is the ninth in a series of one minute videos that address one of the many complex challenges facing marketing, media ...
Read More
Read More
Learn how CEOs & CMOs are restructuring their marketing teams for success – Infographic
Some of the more interesting work we have been undertaking at TrinityP3 in the past five years is designing new ...
Read More
Read More
Do marketing silos hinder the effectiveness of your agencies?
Do silo marketing structures hinder the effectiveness of your agencies? In a nutshell, yes. I have previously written about the ...
Read More
Read More
Digital marketing strategy: Don’t be Robinson Crusoe on your digital island
Anyone remember this quote from Daniel Defoe’s legendary book, The life and adventures of Robinson Crusoe? “…I must acknowledge, that, ...
Read More
Read More
Will your silo based approach turn you into the next Kodak?
A silo is a standalone structure that is used to store grain. It has no other purpose other than to ...
Read More
Read More
3 smart ways to make decentralised marketing structures perform better
The grass is always greener. Sometimes, if you read the marketing trade press, it seems that everyone in marketing is ...
Read More
Read More
Why marketing is becoming the new ring master of the content strategy
Firstly I want to be very clear of what we are talking about when we refer to content strategy. Because ...
Read More
Read More
Is your advertising agency a supplier or a partner?
While many people in the industry talk about being in partnership with their agency or with their client, the majority ...
Read More
Read More