With experience in various Procurement categories, David has been practicing Category Management for 12 years within the FMCG, Telecoms and Consulting industries. He has a special interest in Marketing categories and Procurement Leadership. David lives with his family in Stockholm, Sweden.
Connect with David on LinkedIn here.
How do we stay away from blaming and accusations, and stick to rational discussion when conducting an agency review? Here are 8 tips for getting it right.
Use this Marketing Procurement health check to prioritise your goals according to the risks, rewards and resources and to draw an actionable 5 year plan.
Forget raging against the new Procurement Category Manager. Why not try a few simple tactics to bring better results for both Marketing and Procurement?