In this podcast Jared Alessandroni talks of a time when CMOs will have an AI to process, sort, synthesize and provide a point of view. Listen to it here.
In this podcast Bobbi Mahlab discusses how the Mentor Walks program started and shares some of the main issues for women working in media. Take a listen.
How do new consumer profiles and behaviours affect global marketing? Get the highlights of the ‘New Age of Global Marketing’ conference here.
Listen to this podcast where Brad Bennett talks about how his tech background is helping him shape customer focussed marketing solutions in the arena of AI.
The most successful CMOs are clearly aligned to the CEO and their corporate objectives. Learn how a CMO can establish that alignment with these 5 questions
Caleb Bush says consumers are making and sharing information on brands based on experiences rather than what brands communicate with them. Full Podcast here
In this podcast, Anton Buchner and John James discuss the real life, measurable applications of artificial intelligence for marketing. Listen to it here:
When it comes to marketers and agencies, what qualities exude passion for our customers, our clients and our followers? Here are a few that might resonate:
Jorg Dietzel has worked on both sides of the client / agency relationship. Learn about the differences and his appreciation of brand and marketing here.
Let's face it, there are more decisions that marketers need to make today than a decade ago. What impact is this having on marketing decision making?
Experiencing the two extremes of the corporate world - startups and large corporates - offers some valuable lessons for marketers, as this post highlights.