David Little on Marketing Procurement – Episode 7

In this episode Darren Woolley is joined by the marketing procurement expert, David Little

We discuss:

  • What are similarities between refrigeration and marketing procurement?
  • What are the main procurement differences for marketing?
  • What draws you professionally to marketing?
  • What if procurement is simply about cost reduction?
  • Where do you add value to the marketing process?

If there is a topic you would like us to discuss or someone you would like us to interview “On the Couch” let us know.