Marketing Procurement Negotiation – Insights

Procurement negotiation is an essential skill for marketing procurement professionals to ensure they get the best deals with suppliers.

Our resources aim to equip procurement professionals with the knowledge and tools needed to effectively negotiate contracts and achieve cost savings while maintaining strong supplier relationships.

You can find more information on our marketing procurement advisory practice here or explore more details and insights below.

advertising agency pitches

Why agency CEOs are giving away their profits

I remember very clearly the look on the marketer's face when we benchmarked the proposed scope of work and had ...
Why do so many agencies take on revenue at the expense of profit?

Why do so many agencies take on revenue at the expense of profit?

A couple of weeks ago I was reading an article about why Apple decided not to enter the ‘Netbook’ market; ...