In April I wrote about Avi Dan’s Forbes blog post where he postulated why agencies lose business and decided to put this to the test with a LinkedIn poll.
Well the results are in.
While the “agency loses passion for the client’s business” was top, the “advertising under-performs” was a very close second which reminds me that while we often make emotional decisions about things we always like to have a rational reason as support.
I want to thanks all of those people who participated and those who also commented including Anne Miles, Ruben Martinez Sanchez, Alan Linnemann, Adrian Jenkins and Steve O’Rourke.
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