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Author: Gina Larter

Published Aug 31, 2023Aug 23, 2023Agency Register, Agency Selection, Podcasts, Roster Models

Managing Marketing: Agency Trends At The New York City AdForum

TweetShareShareBufferPinJeremy Taylor, Managing Director, TrinityP3 UK, and host Gina Larter, Business Director, TrinityP3 UK, recently attended the AdForum Consultant Summit in New […]

Updated Aug 14, 2023 Agency New Business

Agency Sizzle Reels – Potent Sales Tools, or Seriously Muddled Stories?

TweetShareShareBufferPinThe human brain processes images 60,000 times faster than text, which justifies using imagery.  However, the brains of the person telling a […]

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Latest Articles

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How CMOs can manage board expectations, carve out clarity, and deliver real value to influence business outcomes

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100 consideration for marketers to avoid poor pitch performance

Why we practice radical candor in providing pitch feedback

Why we practice radical candor in providing pitch feedback

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When it comes to paying your agencies, you need to follow the money.

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Navigating Media Mix Models, Marketing Mix Models and Multi-touch Attribution Models

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